Classroom training can be as simple as a one-hour Kickoff meeting before hitting the streets with reps on four-legged calls. It can also be as involved as Daily 2 hour sessions all week long. Here are one to two hour topics we can train your staff on:
- Why Online and how it differs from Print
- Who are the best prospects to target?
- Revenue models
- Types of online advertising including SEM (pay-per-click with Google, Yahoo!, Bing), SEO ,Banners, Social Media, Extended Reach, Geo and Behavioral targeted, Remarketing/Retargeting, Etc.
- How to Retain Your advertisers
- What to do each month
- Your Newspaper Online
- How to make it work
- Bundling for Greater Profit
- Other add on Products
- Any other topics
- Your premier sales training organization
- We help package, price, present, and sell advertising products in your market area
- Increase your customers Loyalty & Retention